An annual review is not the accounts. It is a deliberate look at whether the business is still pointed where you want it to go, and whether the way it operates still fits its size.
Look backwards honestly
Compare what you planned with what happened, and separate luck from execution in both directions. Write the conclusions down; memory rewrites them within weeks.
- Revenue and margin against plan
- Customer concentration and retention
- Cost base and avoidable spend
- Team capacity and key-person risk
Then look forwards
Set three priorities for the year, each with an owner and a measurable outcome. Three delivered priorities beat ten started ones.
Book the follow-up
Quarterly checkpoints keep the review alive. Without them the document becomes an artefact rather than a plan.
The information provided on this website is for general guidance only and does not constitute financial, legal or accounting advice, nor a guarantee of any particular business outcome. Results depend on individual circumstances, market conditions and how recommendations are implemented. Professional advice should be obtained where appropriate.
